RelationEdge, founded in 2013 and acquired by Rackspace in 2018, operates as a Salesforce Platinum Consulting Partner and digital agency. The company provides end-to-end marketing services, with a stated focus on a “process first, technology second” approach. This article summarizes available information regarding RelationEdge’s services, client base, and operational characteristics, based solely on the provided source materials.
Company Overview and Services
RelationEdge is based in San Diego, California, with offices across the USA including Atlanta, Chicago, Dallas, Denver, Los Angeles, New York, Irvine, San Francisco, and Seattle. The company’s revenue was reported as $18 million, with 73 employees (6 listed on RocketReach) as of the available data. RelationEdge offers a range of services encompassing both Salesforce consultancy and broader digital marketing functions.
Specifically, the company’s services include email marketing, social media marketing, search engine optimization, paid advertisement, conversion rate optimization, content creation, and reporting & analytics. They also provide Salesforce implementation, customization, and integration services, alongside business process improvement and sales process improvement consulting. The company specializes in implementing technology solutions designed to be user-friendly while providing data-driven insights for clients.
Client Base
The source materials identify several major clients of RelationEdge, including Luth Research, Baker Electric Solar, Project Concern International, and CPC Strategy. The company serves clients across various industries, as indicated by its listed industry classifications, which include Business Services, Consulting, Salesforce.com, Finance, and Financial Services.
Technical and Marketing Approach
RelationEdge’s methodology centers on business process engineering and sales management. The company emphasizes a “process first, technology second” approach to problem-solving for clients. This suggests a focus on understanding and optimizing business workflows before implementing technological solutions. The company’s stated passion lies in helping clients improve their marketing, sales, and service operations.
RelationEdge and Rackspace
In May 2018, RelationEdge was acquired by Rackspace Technology. The source materials do not provide details regarding the implications of this acquisition for RelationEdge’s operations or service offerings. However, the LinkedIn profile for RelationEdge indicates it is now a Rackspace Technology Company.
Web Presence and Ranking
According to the provided data, RelationEdge’s website has a Web Rank of 4 Million. The website address is listed as http://www.relationedge.com. The company maintains a presence on LinkedIn, and is listed as an external link for Rackspace.
Specialties
RelationEdge lists a number of specialties, including Salesforce.com, Business Process Improvement, Sales Process Improvement, Salesforce Implementation, Ongoing Services & Support, Salesforce Customization, Salesforce Integration, Custom Application Development, Sales Management & Consulting, Content Marketing, Marketing Technology, Email Marketing, Marketing Automation, Salesforce Consulting, Business Process Re-engineering, and Salesforce Integration.
Conclusion
RelationEdge is a Salesforce consulting and digital marketing agency acquired by Rackspace in 2018. The company offers a comprehensive suite of services, ranging from Salesforce implementation and customization to broader digital marketing functions like SEO and social media marketing. Their approach emphasizes business process optimization prior to technology implementation, and they serve a diverse client base. The available data provides a snapshot of the company’s operations as of the dates indicated in the source materials.