The provided materials detail the capabilities of Qwilr, a sales proposal software, and PPL Labs, a digital marketing agency. Qwilr focuses on creating interactive proposals and quotes, integrating with various CRM systems, and providing analytics on client engagement. PPL Labs offers comprehensive digital marketing strategies for businesses, aiming to deliver value and expertise to facilitate growth. The integration of these two services appears to center on leveraging Qwilr’s proposal generation and CRM connectivity within PPL Labs’ broader marketing efforts, specifically including paid advertising, website development, and SEO.
Qwilr’s Core Functionality
Qwilr is presented as a tool to transform traditional sales processes into interactive web pages. The software facilitates the creation and sharing of proposals, quotes, and other sales collateral. A key feature is the ability to deliver these materials directly from a CRM system, with supported integrations including HubSpot, Salesforce, Zoho, Pipedrive, and QuickBooks. The platform allows for the embedding of various content types, such as Calendly links, videos, surveys, Looms, GIFs, and e-signature capabilities.
The data indicates Qwilr provides features for brand control, including asset libraries, and allows for the creation of interactive pricing plans. Analytics are a core component, offering detailed insights into how buyers engage with content and customizable reports. Teams can utilize Qwilr with permission-based access controls. The software also supports payment collection through Stripe or direct integration with existing payment systems.
Qwilr Subscription Options and Billing
Qwilr offers Business and Enterprise plans. The Enterprise plan includes all features of the Business plan, plus a dedicated Customer Success Manager (for 10+ seats), team permissions, Salesforce integration, chat support, custom fonts, and the removal of Qwilr branding. Annual subscriptions are available for both plans, with discounted pricing for the Business plan when paid annually. The Enterprise plan requires an annual subscription with a minimum of 10 users.
Billing is handled via Visa, MasterCard, and American Express, with a note that cards should not have restrictions on international transactions or subscription purchases. Cancellation is permitted at any time, though annual subscriptions do not offer refunds for unused time. Upon cancellation, access to the account is maintained until the end of the current billing period, after which public page URLs will cease to function.
PPL Labs’ Service Offering
PPL Labs positions itself as a provider of simplified digital marketing solutions for businesses. The agency claims experience with over 500 businesses worldwide and emphasizes a team-based approach, matching clients with an Account Manager and marketing specialists experienced in their industry. Services include website development and Facebook advertising, with a case study cited demonstrating over 220 leads and increased memberships generated within the first month of implementation.
Integration of Qwilr and PPL Labs Services
The provided materials suggest a synergy between Qwilr and PPL Labs. PPL Labs can leverage Qwilr’s proposal generation capabilities to deliver visually appealing and interactive sales materials to clients. The CRM integration within Qwilr allows PPL Labs to track engagement with these proposals, providing insights into the sales process. The ability to embed various content types within Qwilr proposals, such as videos and ROI calculators, enhances the value proposition offered to potential clients.
Specifically, PPL Labs’ website and Facebook advertising services can drive leads, which can then be nurtured through Qwilr’s interactive proposals. The platform’s analytics provide data to refine marketing strategies and improve conversion rates. The integration of Qwilr with payment systems also streamlines the process of collecting payments from clients.
Customer Support and Access
Qwilr provides customer support via email and chat (depending on the subscription plan). All customers, including those on free trials, have access to email support and a knowledge base. The support team requests detailed information when addressing issues and requires written permission before accessing client accounts. A 14-day free trial of the Enterprise plan is available, providing unrestricted access to all features without requiring a credit card. After the trial, Qwilr Pages remain live for 30 days, but account access is revoked.
Qwilr’s Impact on Sales Metrics
According to data presented within Qwilr’s marketing materials, the platform can contribute to increased win rates, improved ROI, and reduced time to close deals. Specifically, the data claims a reduction in time spent creating sales materials. These metrics are based on data collected from over 500 5-star G2 reviews.
Conclusion
The available data highlights Qwilr as a sales enablement tool focused on interactive proposals, CRM integration, and analytics. PPL Labs offers a range of digital marketing services, including website development and paid advertising. The combination of these services appears to provide a comprehensive solution for businesses seeking to generate leads, nurture prospects, and close deals. Qwilr’s features, such as interactive pricing, e-signatures, and embedded content, enhance the sales process, while its CRM integration allows for tracking and analysis of client engagement. The data suggests potential benefits in terms of increased win rates, improved ROI, and reduced sales cycle times.