Display Supply Chain Consultants, Ross Young, has published new data showing the number of orders for iPhone 14 and iPhone 14 smartphones. These figures show how the demand for new models has changed compared to last year's iPhone 13 series.
Ross Young's data is based on information from the supply chain on how many Apple displays have been ordered from its suppliers, and the company continues to adjust the production of iPhone 14 smartphones by examining demand and the market situation.
According to the data provided, the orders on the iPhone 14 Pro Max panel are 18% higher than those on the iPhone 13 Pro Max panel during the same period last year, but the orders on the iPhone 14 screen are 38% lower than those on the iPhone 13 last year.
Most popular this year is the iPhone 14 Pro Max model, which accounts for the largest number of orders on the iPhone 14 panel. Overall, the total number of orders on the iPhone 14 panel is slightly higher this year than on the iPhone 13 panel last year. According to analysts, this is primarily due to the higher demand for iPhone 14 Pro Max.
Data also show that the orders for iPhone 14 Plus are markedly higher than for iPhone 13 Mini. The iPhone 14 Plus will be officially released next week, October 7. Bloomberg previously reported that Apple was planning to increase iPhone 14 production as the holiday season approached, but because of a lower than expected demand, the company abandoned the idea.