Alder Lake processors are about to get high -- Intel has officially confirmed it

Alder Lake processors are about to get high -- Intel has officially confirmed it

Sources have already mentioned that Intel began to notify clients in advance of the upcoming price increases for new batches of processors in the current half of the year. At a quarterly report event, Patrick Gelsinger's head specified that new prices would come into effect in the fourth quarter, and later added that improvements in the Alder Lake family's client models would be affected.

These revelations by Intel's leaders prompted the participants in the quarterly event to find out what factors shape the corporate confidence in the partial recovery of the PC market by the end of this year. Intel's management, Patrick Gelsinger, stressed that by the fourth quarter, the storage of products on the side of customers would allow the company to resume delivery of its products at a more adequate level of demand. Second, the fourth quarter is historically a season of high demand in the PC market, Intel simply expects that the trend will continue this year.

The Director-General of Intel admitted that the ability to produce the processors on its own allowed the company long enough to avoid reprioritizing the higher costs of the product because of inflation, so it would only be able to increase prices in the fourth quarter.

Intel's financial director, David Zinsner, added that even reducing the capacity of the PC market to 310 - 325 million per year would keep the demand above the pre-pandemic level. The planet's computer park includes 600 million PCs over four years of age, so it has to be continuously upgraded, and Intel rightly expects to win this process. In the corporate segment, which accounts for the bulk of demand, Intel has not only a larger market share but also a higher average price for processors than the main competition.